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This week, a blog post written by Paul Isakson, space150’s senior strategic planner, was featured on Adweek’s Daily IQ. In his blog, Isakson elaborates on the idea that the future of advertising is design.
Unite the Deeqs was recently profiled in DMNews. space150 launched the online game as part of its campaign for Dairy Queen, which is targeted toward ages 8-12. The Deeqs campaign also encompasses a diverse offline experience, drawing upon in-store elements such as kids’ meal bags, posters, table tents, and trading cards. space150’s Kelly Thompson, Associate Director of Strategy and Insights, and John Grudnowski, VP of Modern Media, were both interviewed for the article.
Recent advertising for Dairy Queen takes the brand in a fresh, notably different direction, and space150 is proud to be a part of it. The campaign, which includes radio and TV spots, also features websites and in-store elements created by space150. In the past year, space150 has launched sites for the Deeqs and the Blizzard Fan Club, in addition to upgrading DQ.com from a traditional, corporate site to the fun, engaging DQ-topia.
space150’s Head Case site was recently featured as Site of the Day on Creativity Online. The site was designed to promote the Starz original series Head Case, which stars Alexandra Wentworth as the celebrity therapist Dr. Goode. Dr. Goode’s Virtual Therapy engages visitors in a multiple-choice therapy session that showcases the show’s abrasive wit.
Interviewed in the Pioneer Press today, Marc Jensen, Director of Technology at space150, notes that the obvious obstacle keeping the iPhone outside the business world has now been removed after the announcement of its support for Microsoft Exchange.
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