space150 today announced the appointment of Char Roseblade as SVP of Account Services. A veteran of BBDO, Bartle Bogle Hegarty, Fallon, Carmichael Lynch and others, Roseblade will lead the agency’s account service discipline in Minneapolis, leading integrated teams on behalf of space150’s client roster, which includes Buffalo Wild Wings, Nike, 3M, American Express, Schwan’s Consumer Brands, including Red Baron Pizza, and other world-class brands. She will report to space150 Chief Operating Officer, Dutch Thalhuber.
“Char is an amazing brand-builder with deep expertise in emerging and traditional organizations worldwide,” said Thalhuber. “If done right, account service in today’s marketplace offers a true competitive advantage to our clients. Her insight, energy and brainpower will help our clients and agency better capitalize on the shifting tides of today’s marketing landscape. We are thrilled to welcome Char to the space150 team.”
Char spent over a decade at Fallon – both in Minneapolis and London – where she guided the strategic transformation and creative identity of global brands such as United Airlines, Citibank, Holiday Inn, and Nordstrom. While there, she was charged with building and growing the agency’s team to support United Airlines in the UK.
Most recently, Char was SVP, Group Account Director, at BBDO. In this role she led and oversaw the multi-faceted Berkshire Hathaway HomeServices franchise business. She also managed the agency’s Faribault Foods business, launching the company’s first ever advertising campaign. She was also actively involved in business development and managed BBDO’s training and events program.
“space150 and its tremendous client roster represents an opportunity for me to help build and guide the direction of a next-generation agency and its relationship with clients,” said Roseblade. “I am extremely excited to join the space150 team and partner with our clients to bring the best of our creativity to the world.”
space150 is a digital advertising agency with offices in New York, Minneapolis, and Los Angeles. space150 has full-service capabilities in branding, creative, engineering, media and production. Visit WWW.SPACE150.COM for more information.