Nike - Honk for Hart


How do you break through the clutter in LA and guarantee people’s attention?

Kevin Hart. Treadmill. Clear plastic box on a truck. Middle of LA traffic. That is exactly how it went down. LA traffic is the worst so it was the perfect opportunity to get people who were stuck and wanting to move to sign up for a 10k run.


  • Content Strategy
  • Launch Planning
  • Live Action Direction
  • Live Action Production
  • Motion Video Direction
  • Motion Video Production
  • Photography
  • Photography Direction
  • Photography Production
  • Post Production/Edit